Accelerating brands through omnicommerce

ART DIRECTION

CONTENT CREATION

CPG MARKETING

DIGITAL COLLATERAL

PRINT COLLATERAL

SOCIAL MEDIA GRAPHICS

During my time as an Art Director at The Mars Agency, I had the opportunity to work with a variety of BlueTriton brands, including but not limited to: Origin Water, Origin Sparkling, Pure Life, Splash Blast, Splash Fizz, Ozarka, Poland Spring, Ice Mountain, Deer Park, Ac+ion Water, and many more.

From summer campaigns to back-to-school advertising, my role was to direct the visual style and overall design of marketing collateral— the artwork, background, and layout. In addition, I was also tasked with merging the look and feel of various brands’ for joint advertisements in a way that appeared seamless and inviting to both client & consumer.